About

I started my line of organic skincare out of sheer necessity due to struggling with my own skin condition.

From a young age, I suffered from eczema. Every winter, my hands would get dry, cracked and painful, which was disrupting my everyday life. Over the years, I tried many, many hand creams and lotions from various brands and pharmacies and nothing was helping to alleviate the dryness and the appearance of cracks.

During Covid and due to the extra hand washing, my skin condition became unbearable, so I had to look for a solution. This is when I discovered natural skincare.

So, following a lot of research, I made my first balm using natural organic butters and botanical oils. I was already converted to organic food and using traditional natural remedies for small ailments, also using natural cleaning solutions for the home but never thought of using them for skincare until then.

After a month of using my first formulation, I was astonished by the results, my hands weren’t cracked any more and I could function normally, I was no longer in pain.

This was a lightbulb moment. I realised a lot of the products sold on the mainstream market are just full of water and don’t have many nutrients in them, some are even irritating due to harmful chemicals, or synthetic fragrances.

From then on, I was determined to create a gentle, natural and organic skincare range which results in nourished and soothed, healthy skin using nutrient-rich and clean ingredients.

My Ethos:

To create an affordable skincare range that gives better results than mainstream brands while choosing ingredients and packaging that are sustainable.

RAW & ORGANIC:

Sourcing certified Soil Association and COSMOS ingredients is key, because they are clean and won’t have traces of pesticides that could be disrupting to our skin and hormone health.

In raw oils and butters all the nutrients such as vitamins, minerals, anti-oxidants are preserved, ensuring my formulations are as nourishing and effective as possible by harnessing the power of plants.

ORGANIC ESSENTIAL OILS, NO SYNTHETIC FRAGRANCES:

I use organic essential oils in my products, not just to add a nice scent but to complement the effectiveness of my formulations. I use them in low concentrations so the products remain very gentle.

Synthetic fragrances are not the safest way to add scent to skincare as they are often disruptive to our health and they don’t bring any added skincare benefits.

SAFE & GENTLE: 

All my products are thoroughly tested and comply with the UK and EU Cosmetic Regulations. All my formulations are designed to be as gentle as possible and are suitable for all skin types as well as for children aged 3 and over. They don’t contain any preservatives, or harmful chemicals, such as parabens, sulphates, or SLS.

ARTISANAL:

All of my products are made by hand in small batches, so all the butters and oils are fresh and at their most efficacious. It’s like food, the fresher a fruit is, the more vitamins it will have.

SUSTAINABLE & FAIR:

I work with reliable suppliers, who source ingredients that are ethically farmed without damaging the local ecosystem, so I know the farmers have been paid a fair wage and work in decent conditions.

My formulations are waterless, so no unnecessary water is wasted.

I design my packaging that is pleasing to the eye but also easily recyclable or biodegradable to declutter our bathrooms from all those plastic bottles and not add to the landfills.

VEGAN & CRUELTY-FREE:

No animals need to be harmed to make beautiful skincare, so I don’t include any animal-based ingredients or test on animals, just on willing enthusiastic human beings!

My Ambition:

I’m on a mission to develop an effective line of skincare that is enjoyable to use because of the way it feels, smells and looks without costing literally and figuratively the earth, restoring true skin health sustainably.

This is why I create waterless, multi-benefit, multi-usage products that are pure and concentrated natural goodness with rapid visible results. Each product lasts a long time, avoiding waste and saving you money!

Formulating and designing one product at a time…x